I take audiences interactively through examples of people branding themselves to achieve the results they are seeking professionally. We walk through examples of entrepreneurs creating multiple micro-brands under a macro-umbrella and how it gives you a platform to scale your business. We also walk through examples of how corporate professionals have personal brands that supplement their corporate identity and enable them to have a writing, speaking, and other service platform outside of their corporate position
This talk asks you to reflect on: "What are you absolutely brilliant at and do they know this at work?"
Our culture resists people identifying and sharing what they are really brilliant at to our collective detriment because we are not encouraging people to get clear about their native's genius.